· 2 min
Why I don’t lock clients into long contracts
Twelve-month minimums protect the agency from its own work. I would rather earn the next month.
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Written the same way I work. Directly.
Agency, rebuilding after a collapse, and what it takes to be findable now that people ask questions instead of typing keywords.
· 2 min
Will your business show up in AI answers?
A plain-language guide to answer engine optimization — what it is, why it is not a trick, and how to check where you stand.
Read it· 2 min
Why I’m writing I Would Never Do That
The sentence that felt like moral clarity turned out to be the moment I stopped being curious.
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What losing the company taught me
Thirty-plus apps, two states, real momentum — and then nothing. Here is what the quiet years after actually did.
Read it· 3 min
Why I started RevRocket
I did not start a company because I had a brilliant idea. I started it because I could see where the ground was moving.
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